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Email marketing is so critical For any small company to get appropriate. Best Free Mail Program For Windows 10

And for good reason. Implemented Correctly, it will surely become the main tool in your business for creating relationships and making sales.

According to Capterra, the Average yield on $1 spent on email advertising is $44.25!

This Is the Reason You should take your Time and invest in a good email marketing program for your business.

If you are a blogger, then the Consensus autoresponder of selection used to be Aweber or MailChimp. Subscribe to any email list, and there was a good chance they had been using one of the two.

For a long time, the standard Feature set of Aweber worked perfectly fine. All entrepreneurs needed it to do was send out emails and integrate with their favourite tools like LeadPages and Click Funnels.

Nowadays however, email marketing automation has Become more and more important.

For example, Infusionsoft used To be the go-to service for unsigned bloggers and businesses wanting more advanced email automation abilities.

The problem with Infusionsoft Though is the fact that it is a hugely complicated system to find out. Couple that with a hefty price tag and a first setup cost put it out of reach for most bloggers.

But things are changing for the Better and ConvertKit has emerged as one of the very popular email services which may offer marketing automations without the huge cost.

ConvertKit Disadvantages

– Can’t create super innovative marketing automations.

– Limited customization of forms.

– Hard to use email templates.

– Divide testing restricted to subject lines only.

– Does not work well for live webinars or events.

– No free trial.

ConvertKit Benefits

– Slick, intuitive interface.

– Works great with adding content upgrades to your site.

– Tag-based (versus listing based like MailChimp)

– Really fine visual automation editor.

– They do not charge you for copy subscribers.

– Could add Publish content with tags in mails.

– Easily automobile darkening broadcasts into un-opens.

– Automatic double paned for lead magnets.

– 365 days a year, 24 hours per day support via live chat and email.

– A solid number of integrations.

– Very wonderful reporting.

– Constantly being updated with new capabilities.

Click here to begin your free trial of ConvertKit.

Description of ConvertKit

ConvertKit is an email Service provider that’s specifically marketed towards bloggers, podcasters, and other companies that are building crowds.

It was started by Nathan Barry who I was already a fan of, being a regular reader of the blog.

For a brief moment, it was Rebranded to Seva, until they reverted back into ConvertKit.

What’s intriguing about ConvertKit is how transparent Nathan is all about the entire process of accepting ConvertKit from scratch to earning $30k per month in 2015. Now in 2018, they have 19,500 active customers and doing over $1 million a month.

We’re basically getting a front Row seat on his trip to creating a successful SaaS merchandise. It is pretty cool because we get to see about both the highs and the lows.

Even in the Event That You don’t end up using ConvertKit, his blog articles are always fascinating and I recommend giving Nathan a follow.Best Free Mail Program For Windows 10

What isn’t So good about ConvertKit

Bad Part #1: Restricted set of triggers/actions for advanced automations

Here are the triggers available on ConvertKit.

Compare that with ActiveCampaign.

This means you can not really build The same type of complex automations that you can in ActiveCampaign or Drip.

Additionally you won’t get advanced Features in ConvertKit such as page monitoring and direct scoring.

And I miss having listing management Activities like unsubscribing people so you can do regular list hygiene.

Bad Part #2: Restricted A/B Testing

A/B testing is also a really important Attribute to have for any email services. Doing this regularly will help you improve your conversion and open prices.

ConvertKit allows you to divide Test your subject lines such as this:

Which is helpful, for certain.

But there’s no way to divide test For things such as delivery period, email body content, or automations.

Poor Part #3: Not a ton of customization options for forms and templates

I really do like the forms that ConvertKit provides. They’re clean and nice.

But the kind editor is very Restricted. Besides colour, there’s not much you can alter. By way of example, there’s no method to change the font for any one of the text.

Unless you’re willing to add in Your CSS.

This is not a big deal for me, as I use Thrive Leads for my forms. But for folks who don’t use a third party tool, the absence of customization could be an issue.

Bad Part #4: No email templates

I don’t personally send out email Newsletter type mails, so this isn’t so big a deal with me personally.

However, I know some businesses do want This, that is why MailChimp is still common.

ConvertKit has a couple of email Templates, but the procedure for using them is very tedious. You’ll need to muck around with HTML and CSS that not everybody wishes to do.

So you will want to look elsewhere If this is what you need.

Some of The Best Attributes

Cool Characteristic #1: Seamless Visual Automation Editor

I really like the ConvertKit’s Visual automation editor. It is a joy to use, especially when you compare it to a number of the other automation editors out there.

That is because ConvertKit makes Editing every step on your automation workflow seamless.

Let’s say one of those measures in Your automation is sending an email. With other services, editing the email will take you from the automation editor and into another email editor webpage. This may cause you to eliminate context of what you’re doing.

With ConvertKit, what’s Done within the automation editor itself. So clicking on an email step will make it possible for you to edit it inline. And you can also edit your forms in the exact same way.

It is a great experience and it Puts additional automation editors to shame.

Cool Feature #2: Straightforward Segmentation within mails

Another useful feature is ConvertKit’s capacity to segment individual mails using conditional tags.

So let us say you wanted to create A single email to your list, but include a bonus voucher to your VIP customers. You can do that in ConvertKit such as this:

Pretty cool, right?

The syntax may look somewhat Odd to non-techies and you also might have a hard time remembering exactly what to type when you proceed to use it.

To assist with this, you can click On the Personalize menu in the editor toolbar and then click on the Subscriber’s labels menu item. ConvertKit will then insert the appropriate code snippet template directly into your email.

All You Have to do is alter to Your tag, and upgrade the content for both branches.

Cool Characteristic #3: Auto resend broadcasts to un-opens

Every time you send out a Broadcast email, a certain percentage of people will not open it. Hubspot says marketing and advertising emails just get 25% email open rates.

Maybe you did not write a great Headline, or they had been too busy at the time to have a look.

ConvertKit has a fantastic feature Where you can resend your broadcast to the men and women who didn’t open it the first time.

This is available in stats page, Where you’ll see a button named Resend into Unopens.

Pressing it will allow you to Re-send your email again, where you’re able to make changes to your Subject Line should you wish.

I like this because you can Maximize the eyeballs you receive for every broadcast you send out.

Cool Feature #4: Lead Magnet Double Opt-in

There are disagreements everywhere About whether you should use double breasted vs single opt-in.

The main Reason you need Double opt-in is the fact that it will improve your email listing quality. Nevertheless, the main argument against is the excess measure will hurt your conversions.

All this is true.

But if you are using lead Magnets, then ConvertKit can manage double opt-in for you like this.

When the user clicks the downloading Button to acquire their lead magnet, they are automatically chosen. So you have the best of both worlds! Best Free Mail Program For Windows 10

Click here to start your free trial of ConvertKit.

Details of ConvertKit

ConvertKit Includes 5 major building blocks. Let’s take a quick look at each.

Forms

Types are how you get subscribers Into your account. ConvertKit allows you to create both forms and landing pages.

Types may be embedded on any webpage Of your site, or through a typical modal popup. Landing pages are its own dedicated webpage hosted on ConvertKit’s servers or your site with a WordPress plugin.

There are 3 Chief styles to select From for routine forms. Full, Minimum, and Clean.

As Stated above, the kind Editor doesn’t give you lots of customization options, although the built-in styles do have a nice clean look to them.

Landing pages also only have 3 Styles to pick from and the exact same limited customization options.

Automations

To tie everything together, let’s Discuss ConvertKit’s automations.

In ConvertKit, subscribers can Input an automation in 4 distinct ways.

Throughout a form, getting labeled, Having a customized field upgraded, or by a buy.

From there, you can add an Event, Action or Condition.

Actions are the simplest to understand. The most common activities are adding a subscriber to one of your email sequences, add or remove a label, setting a customized field, or introducing a delay.

Conditions Allow You to branch your Automation according to a label or custom field.

So you could use branching to Have your VIP customers go down 1 route and your non-VIPs go down another path like this:

Finally, you have Occasions, which pull your contributor Forward to another step in the automation when an event happens.

Let’s say one of the subscribers Is on day two of your 5 part email arrangement, which is trying to make them purchase your product.

You can add an event to your Automation utilizing the Insert tag event. If on day two, the subscriber purchases your product (and you label them as a customer), it is going to pull them from their current email order they had been in.

Which is useful as you won’t Invite them together with the last 3 emails in your sequence (by asking them to buy) since they are now a client of yours.

ConvertKit’s automation editor is Extremely fast and easy to use. As stated above, I really like the capability to seamlessly edit forms and emails right within the editor itself.

It makes for a much better Expertise when creating new automations.

Broadcasts

Sending one-off emails in ConvertKit is straightforward.

Since there are no lists in ConvertKit, whenever you send a broadcast email you’ll want to utilize their filter mechanism to target who you’ll be sending your air to.

You will most often use the Subscribed to filter at which you Can segment your air to specific forms, tags, strings or merchandise.

The email editor is only your Standard HTML email editor, with a couple extra options. Click on the A/B button next to the topic line and you’re able to initiate a split evaluation between a couple different headlines.

The personalization button can be Used to enter in merge tags into your email or to use the in-email tag segmentation I spoke about above.{ Best Free Mail Program For Windows 10

Sequences

Sequences are at which you can Create a string of emails that get delivered to your subscribers in a predefined schedule of your choice.

On the left, you’ll notice all the Emails in your series along with when they will be sent out. You can drag mails around on the left to rapidly alter the order they are sent.

On the right, you’ll see exactly the same Email editor as you get for Broadcasts. So the very same features apply, except you can’t split test subject lines here.

Subscribers

Contrary to MailChimp or Aweber, ConvertKit is label and not record based. This usually means you have one database of readers on your ConvertKit account.

To group subscribers together, You are able to use tags or make segments. With segments, you can do things such as creating a set of contacts that subscribed before a particular date.

Or group subscribers by place Or any custom field you create.

ConvertKit also enables you to drill Down into any particular subscriber you have. You’re able to see things like what sequences they’re on, what emails you have sent them, and if you are doing e-commerce, what products they’ve bought from you.

What Else Is there to understand?

How is Their support?

ConvertKit’s service is good from My experience. While there is no telephone support like Aweber has, they provide email and live chat 365 days per year, 24 hours every day.

Email response time ranges from 2-3 hours in my experience. But live chat is generally pretty responsive.

Do they Have a busy community?

They have a Facebook group Called The ConvertKit Family. It now has 6k members and averages around 6 posts a day.

It’s a Fantastic place to get your Questions answered by additional ConvertKit users.

What Integrations do they offer?

ConvertKit includes a ton of third-party integrations. I currently count 86 at the time of this review, such as with tools such as LeadPages, ClickFunnels, SamCart, and Shopify.

You can find the Complete listing Of all ConvertKit integrations here.

How Great is ConvertKit for lead magnets?

ConvertKit is amazing for direct magnets. Not only will it host your lead magnets to you, the automatic double opt-in is a great feature.

How Good is ConvertKit for eCommerce?

ConvertKit is getting quite a little better when it comes to eCommerce. They simply launched a new feature that’s going to allow you to track every purchase made by a subscriber.

What makes this cool is that you Can then begin automations according to a purchase.

It’s only working with Shopify and Teachable at The moment, but this has a great deal of potential once they get things working together with e-commerce integrations.

Can it Handle live webinars or events?

To Manage live events and Webinars, you need to have the ability to send mails out at a specific date and time. It is typical for webinars to send out multiple emails at specific times until it begins, for example 24 hours 8 hours 10 minutes before, etc..

ConvertKit can manage live events And webinars through broadcasts only. Which is not very suitable because then you need to schedule all your mails manually.

It would be preferable if ConvertKit gave you a way to send emails at a particular time and date. But that’s currently not possible through sequences or automations.

Do they Have an affiliate program?

Yes, ConvertKit offers the 30% recurring commissions as part of its affiliate program. The affiliate program can be hosted on Ambassador.

Alexis is the affiliate Director, and she does a nice job of keeping you updated about the numerous promotions they are running.

Who is Switching around to ConvertKit?

ConvertKit has been rising by Leaps and bounds, and I am studying about people switching to ConvertKit daily.

Here are a few examples of Bloggers that have switched over to ConvertKit from their old email service:

– Why I Switched To ConvertKit: The Unofficial Definitive Review

– Why I Switched From Aweber Into ConvertKit

– 10 Reasons Why I Switched From Aweber to ConvertKit

ConvertKit Vs MailChimp

MailChimp has a few Things going for it versus ConvertKit. It is cheaper, and it has better email templates.

However, for everything else, ConvertKit certainly wins out. Especially once you compare MailChimp’s crappy automation editor versus the beautiful ConvertKit one.

Plus ConvertKit has tags that Gives you much better flexibility for segmenting your subscribers. MailChimp is extremely much lacking there.

ConvertKit Vs Aweber

The only reason I would Urge Aweber versus ConvertKit is if you are purely doing affiliate marketing/CPA offers. Then, it might be more difficult to get acceptance on ConvertKit, and Aweber will be your very best option.

Aweber is also marginally cheaper Compared to ConvertKit.

Otherwise, ConvertKit is better Than Aweber at pretty much everything else, including automations.

ConvertKit Vs ActiveCampaign

This is a much tougher comparison. ActiveCampaign is a great email marketing program, with a lot of features for power users. You are able to do more with its own automations, and it has better divide testing capacities.

Price wise, it’s cheaper than ConvertKit at reduced subscriber levels, but it’s more expensive as you include more and more contacts.

However, ConvertKit is easier to use, Using a nicer and tabbed interface.

That one you should pick depends On your organization requirements. Do you want something which just works for regular email marketing activities, without a whole lot of work? Then ConvertKit would make a great choice.

But if you need more sophisticated or Complex automations, then ActiveCampaign is the top way to go.

Pricing

ConvertKit’s uses the same tiered Pricing model as most other email services perform. Hence the price goes up the more readers you have.

When compared to its rivals, ConvertKit’s pricing comes out in the middle of the pack at lower subscriber levels.

But as you get beyond 10,000 Subscribers and beyond, ConvertKit really does not jump up as much in cost as some of the rest.

Prices below are if you cover Monthly, but should you pre-pay annual, you get two months of service free.

ConvertKit doesn’t normally Offer a free trial. But occasionally for promotions that are different, you will notice them promoting a 30-day free trial.

I’ve never seen any ConvertKit Discounts either. They do offer a nice 30-day money-back guarantee, however. Best Free Mail Program For Windows 10

Conclusion

When I originally wrote this ConvertKit review, it had been an up and coming email marketing service.

But three Decades later, ConvertKit Has firmly established itself as one of the major players in the email marketing space.

Marketing automation is the Potential for email. It will allow you to target your clients better, leading to higher conversion and sales.

What ConvertKit does is make Marketing automations really accessible to non-techie people. It also offers you with a headache-free consumer experience.

While it Might Not Be the Strongest email marketing software out there, it doesn’t aim to be. You have to know it is an email service that’s geared towards bloggers and other content creators.

Just make sure you understand its Limits, and choose whether you are okay with it.

If You’re, then I highly Recommend you give ConvertKit an attempt.

Click here to begin your Convertkit Free Trial. Best Free Mail Program For Windows 10

Click here to start your free trial of ConvertKit.