Overview Free Landing Page Software
Instapage is a program dedicated to helping you create better landing pages. Free Landing Page Software
The first thing you need to know is that it is 100% dedicated to landing Pages and landing pages only.
Like the other good’s out there, this software Provides the Following:
A drag-and-drop editor
Integrations with major email and marketing tools like Marketo, MailChimp, etc..
Thorough landing page analytics
Generation of mobile-responsive webpages
Publish pages fast
A clean user interface
accessibility to professional stock images
But these are just a couple of the highlights. Let’s dig into what constitutes Instapage so good at what it does.
Once you’ve selected your template, you’ll be accepted to the Instapage Template editor.
This is one place where Instapage actually shines. Its editor is one of those Best about, and with it you can adjust the fonts, colors, and designs to match your existing website or marketing materials.
The editor Is Totally drag and drop, so you can place any element Exactly where you want it to be within the webpage. Using it, you can add:
Headlines & Paragraphs
Images and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and positioning choices to drag your elements to, you can place them anywhere on the page you prefer.
As you drag your elements to different places, Instapage will exhibit Guidelines that will help you distance and align all components so.
And, because using a mobile-friendly design is essential Nowadays, Instapage lets you easily switch between desktop and mobile view to make sure everything is placed and optimized so across all devices.
If need be, you can also edit your webpage directly from the mobile view.
How To Create A Landing Page
Because This is the epitome of that which Instapage does, I thought I’d take you Through the process of creating a landing page.
If you initially log into, you’ll find a listing of All of the landing pages You have created. If this is your first, obviously, you won’t have a lot to pull from here.
Instead, select Create a Standard Page.
This will Provide you three options: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP webpages are designed for mobile, and Might be a Good path to go if you’re designing a webpage specifically for mobile usage. These are designed to load incredibly fast, but you’ll get this option if you are signed up for the Enterprise plan.
For our purposes, we are going with a template.
When you choose to use an Instapage template, you’ll be presented with All available templates.
That’s 194 options, to be precise.
To make it easier, it is possible to filter out the templates by specific types Depending on the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, mobile program, and thank you page. Free Landing Page Software
Post Your Landing Page
When you are ready to publish your page, you have a couple choices.
You can publish it to:
A Customized domain
A demo page
A custom domain name is really self-explanatory. Just enter in the domain You’d love to print to. But beware, this one does need a little technical know-how. Luckily, Instapage includes a video to help you through the process.
If you host a site on WordPress and want to print your landing page There, Instapage includes a plugin dedicated to doing just that.
This makes the process incredibly easy. Just log in your Instapage Account in the WordPress site and print right there.
Publishing to Facebook is just as simple. Select the option and your Facebook page, and it will publish.
Or, if you want a Complete presentation of your page until it goes live, print it To Instapage’s demo domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the whistles and bells.
Instapage comes with a few additional features that help separate from Another applications on the market.
Instablocks — those are useful for times when you need to create multiple landing pages, but do not wish to change the style of the page. As opposed to recreating your entire webpage, it will save your components for you to be reused. You will have access to blocks produced by Instapage or you can create your own.
Heatmaps — this is a very trendy analytics attribute that gives you insight to how users are interacting with your page. It tracks mouse movement, clicks, how far visitors scroll, and where they spend time on the webpage. Note: heatmaps are only available with the Optimizer plan
A/B testing — If you want to test unique elements of your page, it is possible to split test utilizing Instapage. Just copy your primary copy and make another copy with any changes to the text, images, CTAs, etc.. When you print your page, some will see the controller variant and others will see the variant. Information on how each performs will be stored on your Instapage analytics section.
Analytics And Reporting
Of course, no top marketing software is complete with no committed analytics section.
Instapage is no exception, and this is actually one of its greatest Selling points.
The neat thing about Instapage Is It Permits You to install Conversion goals right in the editor, then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics at the right click menu.
In the Conversion Goals section, you can set Certain goals to track in Your analytics.
From the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you check our Analytics section after you webpage is pushed Live, you will discover details about your webpage’s conversion rate depending on the targets you set.
This is also where you’ll find information regarding the performance of Your split tests, and you can also tweak the visitors split between both test versions here.
You will also find a section that collects information on the prospects each Page has accumulated.
Naturally, Instapage is not without its flaws, and it falls a bit short Of its rivals in these regions:
The large one: cost. Instapage is significantly more expensive than most of its rivals
Advanced features only available with costlier plans
Could have more analytics, such as top performing pages
Here’s a rundown of Instapage’s most impressive attributes:
Pixel Perfect editor, and a drag-and-drop editor that is extremely easy and intuitive to use
accessibility to heatmaps
Collaboration attributes for teams
Great customer support and help features
Now for the part you have all been waiting for: the cost.
Instapage comes with three pricing tiers.
The first, the Core plan, begins at $69.99/month and comprises most basic Features like the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and provides you access to Unlimited A/B testing, heatmaps, and conversion goal monitoring.
And finally, that the Team & Agency plan starts at $179/month and Includes 15 personal sub-accounts and branded lead notifications.
Instapage does include a free 14-day trial, so you can test the waters To see if it’s the fit for you.
Generally, most will benefit from the Optimizer program.
While you can get away with the basic Core program for just designing and Publishing (amazing ) landing pages, the Optimizer offers you access to helpful tools such as heatmaps and A/B testing, which can help your overall conversion rate later on.
Overall, Instapage is a great option for those who need to put Jointly quick, landing pages that are professional.
It provides high-quality pages in a simple-to-use format, making ideal For novices and more experienced webpage designers alike.
And though its extra features will cost more, they definitely add to the experience. The usage of A/B testing and heatmaps can help guide your production and plan, and conversion goal tracking will inform you if you’re on track.
Bottom line: If your Aim is better landing pages, you can not go wrong with Instapage. Free Landing Page Software