Intro How Do I Create A Landing Page
Instapage is a program dedicated to helping you produce better landing pages. How Do I Create A Landing Page
The first thing that you Want to know is that it’s 100% dedicated to landing Landing and pages pages only.
Like another good’s out there, this software offers the Following:
A drag-and-drop editor
Integrations with major email and marketing tools such as Marketo, MailChimp, etc..
Detailed landing page stats
Generation of mobile-responsive webpages
Publish pages quickly
A fresh user interface
accessibility to professional stock images
But those are only a couple of the highlights. Let’s dig into what makes Instapage so good at what it does.
Once you’ve selected your template, then you’ll be accepted to the Instapage Template editor.
This is 1 place where Instapage truly shines. Its editor is one of the Best around, and with it you can adjust the fonts, colors, and designs to match your current website or advertising materials.
The editor is completely drag and drop, so you can set any element Exactly where you want it to be within the webpage. Using it, you can include:
Headlines & Paragraphs
Images and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning choices to drag your elements to, you can place them anywhere on the page you like.
As you drag your components to different areas, Instapage will display Guidelines to help you distance and align all components accordingly.
And, because having a mobile-friendly design is essential Nowadays, Instapage lets you easily switch between desktop and mobile view to make sure everything is placed and optimized so across all of the devices.
If need be, you can even edit your webpage straight from the cell view.
The Way to Create A Landing Page
Because This is the epitome of what Instapage does, I thought I would take you Through the process of creating a landing page.
When you initially log into, you’ll find a list of All of the landing pages You have created. If this is the first, naturally, you won’t have much to pull out of here.
Instead, choose Create a Normal Page.
This will Provide you three options: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template route.
Do note that AMP pages are designed for mobile, and may be a Good route to go if you’re designing a webpage especially for mobile usage. These are designed to load incredibly quickly, but you’ll get this option if you are signed up for the Enterprise program.
For our purposes, we’re going using a template.
When You Decide to utilize an Instapage template, then you’ll be presented with All available templates.
That’s 194 options, to be precise.
To make it easier, you can filter the templates by particular types Based upon the objective of your campaign: Lead generation, direct gen (two-step), click-through, webinar pages, cellular program, and thank you page. How Do I Create A Landing Page
Post Your Landing Page
When you’re ready to publish your page, you have a few choices.
You can print it to:
A custom domain
A demo page
A customized domain is really self-explanatory. Just enter in the domain You would like to print to. But remember, that one does need a little technical know-how. Fortunately, Instapage includes a video to help you through the process.
If you host a Website on WordPress and wish to publish your landing page There, Instapage has a plugin dedicated to doing just that.
This makes the process incredibly easy. Just log in your Instapage Account from your WordPress website and publish right there.
Publishing to Facebook is just as simple. Select the option and your Facebook page, and it will publish.
Or, If You Would like a full presentation of your page until it goes live, publish it To Instapage’s demo domain .
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the bells and whistles.
Instapage Includes a few added features that help separate from The other applications out there.
Included in these are:
Instablocks — these are useful for times when you have to create multiple landing pages, but do not want to change the style of the page. Rather than recreating your entire page, it is going to save your elements for you to be reused. You will have access to cubes made by Instapage or you may make your own.
Heatmaps — this is a very cool analytics attribute that gives you insight into just how users are interacting with your webpage. It tracks mouse movement, clicks, how far visitors scroll, and in which they spend the most time on the page. Note: heatmaps are only available with the Optimizer program
A/B testing — In case you want to examine different components of your page, it is possible to split test using Instapage. Just duplicate your main copy and produce a second copy with any changes to the text, images, CTAs, etc.. When you print your page, some will see the controller version and others will see the variant. Information about how each performs will be kept on your Instapage analytics department.
Analytics And Reporting
Obviously, no top Advertising software is complete with no dedicated analytics section.
Instapage is no exclusion, and this is actually one of its greatest Selling points.
The cool thing about Instapage Is It allows you to install Conversion goals directly in the editor, and then track progress over time.
In the Editor, you’ll find sections called Conversion Goals and Analytics at the right click menu.
From the Conversion Goals section, you can set Certain goals to track in Your own analytics.
In the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you check our Analytics section after you page is pushed Live, you will discover information about your page’s conversion rate based on the targets you set.
This is also where you’ll find information Concerning the performance of Your split tests, and you can also tweak the visitors split between both test variations here.
You will also find a section that collects information on the prospects each Page has collected.
Naturally, Instapage is not without its defects, and it falls somewhat short Of its competitors in these areas:
The big one: cost. Instapage is significantly more expensive than many of its competitors
Advanced features only available with more expensive plans
Could have more analytics, such as high performing webpages
Here’s a rundown of Instapage’s most impressive attributes:
Pixel Perfect editor, along with a drag-and-drop editor that is extremely easy and intuitive to use
accessibility to heatmaps
Collaboration attributes for teams
Great customer service and help attributes
Now for the part you’ve all been waiting for: the price.
Instapage includes three pricing tiers.
The first, the Core plan, begins at $69.99/month also includes most basic Features like the mobile-responsive builder and Instablocks.
The next level, Optimizer, starts at $99/month and provides you access to Unlimited A/B testing, heatmaps, and conversion goal tracking.
And finally, the Team & Agency plan begins at $179/month and Includes 15 personal sub-accounts and branded guide notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the fit for you.
Generally, most will benefit from the Optimizer plan.
While you can get away with the Fundamental Core program for just designing and Publishing (amazing ) landing pages, the Optimizer offers you access to helpful tools such as heatmaps and A/B testing, which may help your overall conversion speed later on.
Overall, Instapage is a great option for People Who need to put Together quick, professional landing pages.
It provides high-quality pages in a simple-to-use format, making ideal For novices and more experienced webpage designers alike.
And though its additional attributes will cost more, they certainly add to the experience. The usage of A/B testing and heatmaps can help guide your creation and strategy, and conversion target tracking will let you know whether you’re on track.
Bottom line: If your Aim is better landing pages, you can’t go wrong with Instapage. How Do I Create A Landing Page