Intro Instapage Help
Instapage is a software dedicated to helping you produce better landing pages. Instapage Help
The first thing that you need to know is that it’s 100 percent dedicated to landing Pages and landing pages only.
Like another good’s out there, this software Provides the Following:
A drag-and-drop editor
Integrations with important email and marketing tools such as Marketo, MailChimp, etc..
Thorough landing page stats
Generation of mobile-responsive webpages
Publish webpages fast
A fresh user interface
Access to professional stock pictures
But these are just a couple of the highlights. Let’s dig into what makes Instapage so good at what it does.
Once you’ve selected your template, then you’ll be accepted to the Instapage Template editor.
This is 1 place where Instapage actually shines. Its editor is one of the Best around, and with it you can fix the fonts, colors, and layouts to match your current website or marketing materials.
The editor is completely drag and drop, so you can place any element Exactly where you want it to be inside the webpage. Using this, you can add:
Headlines & Paragraphs
Pictures and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and placement options to haul your components to, you can put them anywhere on the page you prefer.
As you drag your elements to various places, Instapage will display Guidelines to assist you distance and align all components so.
And, because using a mobile-friendly design is essential these days, Instapage lets you easily switch between mobile and desktop view to be certain everything is placed and optimized accordingly across all devices.
If need be, you could also edit your page straight from the cell view.
The Way to Create A Landing Page
Because This is the epitome of that which Instapage does, I thought I’d take you Through the procedure of creating a landing page.
If you initially log in, you’ll find a listing of all the landing pages You’ve created. If this is your first, naturally, you won’t have much to pull out of here.
Instead, choose Create a Normal Page.
This will give you three options: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template path.
Do note that AMP webpages are designed for mobile, and may be a Fantastic path to go if you are designing a page especially for mobile use. All these are designed to load incredibly quickly, but you’ll find this option if you’re signed up for the Enterprise program.
For our purposes, we are going with a template.
When you choose to utilize an Instapage template, then you’ll be presented with All accessible templates.
That’s 194 choices, to be exact.
To make it easier, you can filter the templates by particular types Depending on the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, mobile program, and also thank you page. Instapage Help
Publish Your Landing Page
When you’re ready to print your webpage, you have a couple choices.
You can publish it to:
A custom domain
A demo page
A custom domain is pretty self-explanatory. Simply enter in the domain name You’d love to publish to. But beware, this one does require a little technical know-how. Fortunately, Instapage comprises a video to help you through the process.
If you host a site on WordPress and want to print your landing page There, Instapage includes a plugin devoted to doing exactly that.
This makes the process incredibly simple. Just log into your Instapage Account from your WordPress website and publish right there.
Publishing to Facebook is just as easy. Select the choice and your Facebook page, and it’ll publish.
Or, If You Would like a full presentation of your page before it goes live, publish it To Instapage’s demonstration domain .
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the bells and whistles.
Instapage Includes a few additional features that help separate from The other software on the market.
Included in these are:
Instablocks — these are handy for times when you have to create multiple landing pages, but don’t wish to modify the style of the page. As opposed to recreating your complete webpage, it is going to save your components for you to be reused. You’ll have access to blocks produced by Instapage or you may make your own.
Heatmaps — this is a really cool analytics attribute that gives you insight to just how users are interacting with your webpage. It tracks mouse movement, clicks, how far visitors scroll, and in which they spend the most time on the page. Note: heatmaps are only available using the Optimizer plan
A/B testing — In case you would like to test different components of your page, you can split test utilizing Instapage. Just copy your primary copy and produce a second copy with any changes to the text, images, CTAs, etc.. When you print your page, some will see the controller version and others will observe the variation. Info on how each performs will be stored in your Instapage analytics section.
Analytics And Reporting
Obviously, no top Advertising software is complete with no dedicated analytics section.
Instapage is no exception, and this is actually one of its biggest Selling things.
The neat thing about Instapage Is It allows you to install Conversion goals directly in the editor, then track progress over time.
In the Editor, you’ll find segments called Conversion Goals and Analytics in the right-hand menu.
From the Conversion Goals segment, you can set Certain goals to monitor in Your own analytics.
From the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you assess our Analytics department after you page is pushed Live, you’ll find information about your page’s conversion rate based on the targets you set.
This is also where you’ll find information Concerning the performance of Your split tests, and you may also tweak the traffic split between the two test versions here.
You will also find a section that collects information on the prospects each Page has collected.
Naturally, Instapage is not without its flaws, and it falls a bit short Of its rivals in these areas:
The big one: price. Instapage is more expensive than most of its competitors
Advanced features only available with more expensive plans
Could have additional information, such as top performing pages
Here’s a rundown of Instapage’s most remarkable attributes:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely easy and intuitive to use
Access to heatmaps
Collaboration features for groups
Excellent customer service and help attributes
Now for the part you’ve all been waiting for: the price.
Instapage includes three pricing tiers.
The first, the Core plan, begins at $69.99/month and comprises most fundamental Features like the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and provides you access to Boundless A/B testing, heatmaps, and conversion goal tracking.
And finally, the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded guide alarms.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the fit for you.
Generally, most will benefit in the Optimizer program.
While you can get away with the basic Core program for simply designing and Publishing (amazing ) landing pages, the Optimizer offers you access to useful tools such as heatmaps and A/B testing, which can help your overall conversion speed later on.
All in all, Instapage is a great option for People Who need to place Together quick, landing pages that are professional.
It delivers high-quality pages in a simple-to-use format, making perfect For novices and more experienced webpage designers alike.
And though its extra features will cost more, they definitely add to the experience. The usage of A/B testing and heatmaps will help guide your production and strategy, and conversion target monitoring will let you know if you’re on track.
Bottom line: If your Aim is better landing pages, you can not go wrong with Instapage. Instapage Help