Overview Landing Page Hosting
Instapage is a program dedicated to helping you create better landing pages. Landing Page Hosting
The first thing you need to know is that it is 100% dedicated to landing Pages and landing pages only.
Like the other great’s on the market, this software Provides the Subsequent:
A drag-and-drop editor
Integrations with major email and marketing tools such as Marketo, MailChimp, etc..
Detailed landing page stats
Creation of mobile-responsive pages
Publish webpages quickly
A clean user interface
accessibility to specialist stock images
But these are only a couple of the highlights. Let’s dig into what makes Instapage so great at what it does.
Once you’ve selected your template, then you’ll be taken to the Instapage Template editor.
This is 1 place where Instapage truly shines. Its editor is one of the Best about, and with it you can adjust the fonts, colours, and designs to match your current website or marketing materials.
The editor Is Totally drag and drop, so you can set any element Exactly where you want it to be within the page. With it, you can add:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and placement options to drag your components to, you can place them anywhere on the page you like.
As you drag your elements to different areas, Instapage will display Guidelines that will assist you distance and align all elements accordingly.
And, because using a mobile-friendly design is essential these days, Instapage allows you to easily switch between mobile and desktop view to make sure everything is placed and optimized so across all devices.
If need be, you could also edit your page directly from the mobile view.
How To Create A Landing Page
Since this is the epitome of that which Instapage does, I thought I’d take you Through the process of creating a landing page.
If you initially log in, you’ll find a list of all the landing pages You have created. If this is your first, obviously, you won’t have a lot to pull out of here.
Instead, select Create a Standard Page.
This will Provide you three choices: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template path.
Do note that AMP pages are designed for mobile, and may be a Fantastic path to go if you are designing a webpage specifically for mobile usage. All these are designed to load incredibly fast, but you are going to find this choice if you are signed up for the Enterprise plan.
For our purposes, we’re going using a template.
When You Decide to use an Instapage template, you’ll be presented with All available templates.
That’s 194 choices, to be precise.
To make it easier, you can filter out the templates by particular types Based upon the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, cellular program, and also thank you page. Landing Page Hosting
Post Your Landing Page
When you’re ready to publish your page, you have a few choices.
You can print it to:
A Customized domain name
A demonstration page
A customized domain is pretty self-explanatory. Just enter in the domain You’d love to print to. But beware, this one does need a modest technical know-how. Fortunately, Instapage includes a video to help you through the process.
If you host a site on WordPress and wish to print your landing page There, Instapage includes a plugin devoted to doing just that.
This makes the process incredibly easy. Just log into your Instapage Account in the WordPress website and print right there.
Publishing to Facebook is just as simple. Pick the option and your Facebook page, and it’ll publish.
Or, If You Would like a full presentation of your webpage until it goes live, print it To Instapage’s demonstration domain .
As a bonus, you can download your landing pages directly to your computer for future use.
Now let us take a look at the whistles and bells.
Instapage comes with a few added features that help separate from The other software on the market.
Instablocks — these are useful for times when you need to create multiple landing pages, but don’t want to change the style of the page. As opposed to recreating your complete webpage, it is going to save your elements for you to be reused. You’ll have access to blocks made by Instapage or you can create your own.
Heatmaps — this is a very cool analytics feature that provides you insight into how users are interacting with your webpage. It tracks mouse movement, clicks, how far visitors scroll, and in which they spend the most time on the page. Notice: heatmaps are only available with the Optimizer plan
A/B testing — If you want to test unique elements of your page, it is possible to split test using Instapage. Just duplicate your primary copy and produce a second copy with any changes to the text, images, CTAs, etc.. When you publish your page, some will see the control version and others will see the variant. Info about how each performs will be stored in your Instapage analytics section.
Analytics And Reporting
Obviously, no top marketing software is complete with no committed analytics section.
Instapage is no exception, and this is actually one of its biggest Selling points.
The neat thing about Instapage is that it allows you to install Conversion goals right in the editor, then track progress over time.
In the Editor, you’ll find segments called Conversion Goals and Analytics in the right click menu.
From the Conversion Goals section, you can set Certain goals to monitor in Your analytics.
In the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you check our Analytics section after you page is pushed Live, you will find information about your webpage’s conversion rate depending on the targets you establish.
That is also where you’ll find information regarding the performance of Your split evaluations, and you can also tweak the visitors split between both test versions here.
You will also find a section that gathers information on the leads each Page has collected.
Obviously, Instapage isn’t without its defects, and it falls somewhat short Of its competitors in these areas:
The large one: price. Instapage is more expensive than most of its rivals
Advanced features only available with costlier plans
Could have more information, such as top performing pages
Here’s a rundown of all Instapage’s most remarkable attributes:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely easy and intuitive to use
accessibility to heatmaps
Collaboration features for teams
Excellent customer service and help attributes
Now for the part you’ve all been waiting for: the cost.
Instapage includes three pricing tiers.
The first, the Core plan, starts at $69.99/month also comprises most basic Features like the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion goal monitoring.
And finally, that the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded lead notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it is the fit for you.
In general, most will benefit in the Optimizer plan.
While you can eliminate the basic Core program for just designing and Publishing (amazing ) landing pages, the Optimizer gives you access to helpful tools like heatmaps and A/B testing, which may help your overall conversion rate later on.
Overall, Instapage is a great option for People Who need to place Jointly quick, professional landing pages.
It delivers high-quality pages at a simple-to-use format, making ideal For novices and more experienced webpage designers alike.
And though its additional attributes will cost more, they definitely add to the experience. The usage of A/B testing and heatmaps can help direct your creation and strategy, and conversion goal monitoring will let you know if you’re on track.
Bottom line: If your goal is better landing pages, you can not go wrong with Instapage. Landing Page Hosting