Introduction Landing Page Hosting Service
Instapage is a program dedicated to helping you produce better landing pages. Landing Page Hosting Service
The first thing you Want to know is that it’s 100% Devoted to landing Landing and pages pages only.
Like another good’s on the market, this program Provides the Following:
A drag-and-drop editor
Integrations with important email and marketing tools such as Marketo, MailChimp, etc..
Thorough landing page stats
Generation of mobile-responsive pages
Publish pages quickly
A clean user interface
Access to professional stock images
But these are only a few of the highlights. Let us dig into what makes Instapage so good at what it does.
As Soon as You’ve chosen your template, you’ll be taken to the Instapage Template editor.
This is 1 place where Instapage actually shines. Its editor is one of the Best about, and with it you can adjust the fonts, colors, and layouts to match your current site or advertising materials.
The editor Is Totally drag and drop, so you can set any component Exactly where you want it to be inside the page. With it, you can add:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning options to drag your elements to, you can place them anywhere on the page you prefer.
As you drag your elements to different places, Instapage will display Guidelines that will assist you distance and align all elements accordingly.
And, because having a mobile-friendly design is essential Nowadays, Instapage allows you to easily switch between desktop and mobile view to make sure everything is optimized and placed accordingly across all devices.
If need be, you can even edit your webpage straight from the mobile view.
How To Create A Landing Page
Because This is the epitome of what Instapage does, I thought I’d take you Through the procedure of producing a landing page.
When you initially log into, you’ll find a list of all the landing pages You’ve created. If this is your first, naturally, you won’t have much to pull out of here.
Rather, choose Create a Standard Page.
This will give you three options: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template path.
Do note that AMP pages are designed for mobile, and may be a Good route to go if you are designing a webpage especially for mobile usage. All these are designed to load incredibly quickly, but you are going to get this option if you’re signed up for the Enterprise plan.
For our purposes, we’re going with a template.
When you choose to use an Instapage template, you’ll be presented with All available templates.
That is 194 options, to be exact.
To make it easier, it is possible to filter the templates by specific types Depending upon the goal of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, cellular app, and thank you page. Landing Page Hosting Service
Publish Your Landing Page
When you are ready to publish your webpage, you have a few options.
You can publish it to:
A custom domain name
A demonstration page
A custom domain is pretty self-explanatory. Just enter in the domain name You’d love to print to. But remember, that one does need a little technical know-how. Luckily, Instapage includes a video to walk you through the procedure.
If you host a site on WordPress and want to print your landing page There, Instapage includes a plugin devoted to doing exactly that.
This makes the process incredibly easy. Just log into your Instapage Account in the WordPress site and publish right there.
Publishing to Facebook is just as easy. Pick the choice and your Facebook webpage, and it’ll publish.
Or, If You Would like a Complete demo of your webpage before it goes live, publish it To Instapage’s demo domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let’s take a look at the bells and whistles.
Instapage Includes a few additional features that assist separate from Another software on the market.
Included in these are:
Instablocks — those are useful for times when you have to create multiple landing pages, but do not wish to modify the style of the webpage. As opposed to recreating your entire webpage, it is going to save your elements for you to be reused. You will have access to cubes made by Instapage or you can create your own.
Heatmaps — this is a very cool analytics attribute that gives you insight into how users are interacting with your page. It tracks mouse movement, clicks, how much visitors scroll, and in which they spend the most time on the webpage. Note: heatmaps are only available using the Optimizer program
A/B testing — In case you would like to examine different components of your page, it is possible to divide test using Instapage. Just duplicate your primary copy and produce another copy with any changes to the text, images, CTAs, etc.. When you publish your page, some will see the controller variant and others will see the variant. Information about how each performs will be kept in your Instapage analytics section.
Analytics And Reporting
Obviously, no leading marketing software is complete without a dedicated analytics section.
Instapage is no exception, and this is actually one of its biggest Selling things.
The neat thing about Instapage is that it allows you to set up Conversion goals right in the editor, and then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics in the right-hand menu.
From the Conversion Goals section, you can set Certain goals to track in Your own analytics.
From the Analytics section, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you check our Analytics section after you page is pushed Live, you will discover details about your page’s conversion rate depending on the goals you set.
That is also where you’ll find information Concerning the performance of Your split tests, and you can also tweak the traffic split between both test variations here.
You will also find a section that gathers information on the prospects each Page has accumulated.
Obviously, Instapage is not without its flaws, and it falls somewhat short Of its competitors in these regions:
The big one: cost. Instapage is significantly more expensive than most of its rivals
Advanced features only available with more expensive plans
Could have more analytics, such as top performing pages
Here’s a rundown of Instapage’s most impressive attributes:
Pixel Perfect editor, along with a drag-and-drop editor that is extremely easy and intuitive to use
Access to heatmaps
Collaboration attributes for groups
Excellent customer service and help features
Now for the part you’ve all been waiting for: the cost.
Instapage includes three pricing tiers.
The first, the Core plan, begins at $69.99/month also comprises most basic Features such as the mobile-responsive builder and Instablocks.
The next level, Optimizer, starts at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion target monitoring.
And finally, that the Team & Agency plan begins at $179/month and Includes 15 personal sub-accounts and branded lead notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the fit for you.
Generally, most will benefit from the Optimizer program.
While you can eliminate the basic Core plan for just designing and Publishing (awesome) landing pages, the Optimizer gives you access to helpful tools like heatmaps and A/B testing, which may help your overall conversion speed in the future.
Overall, Instapage is a great option for People Who need to place Jointly quick, professional landing pages.
It delivers high-quality pages at a simple-to-use format, making perfect For novices and more experienced page designers alike.
And though its additional attributes will cost more, they definitely add to the experience. The usage of A/B testing and heatmaps can help direct your production and plan, and conversion target monitoring will inform you if you’re on track.
Bottom line: If your goal is better landing pages, then you can’t go wrong with Instapage. Landing Page Hosting Service