Overview Landing Page Logo
Instapage is a software dedicated to helping you create better landing pages. Landing Page Logo
The first thing you need to know is that it’s 100% Devoted to landing Pages and landing pages only.
Like another good’s on the market, this software offers the Following:
A drag-and-drop editor
Integrations with important email and advertising tools like Marketo, MailChimp, etc..
Detailed landing page analytics
Generation of mobile-responsive pages
Publish webpages fast
A clean user interface
accessibility to professional stock images
But those are just a couple of the highlights. Let’s dig into what constitutes Instapage so great at what it does.
As Soon as You’ve selected your template, you’ll be accepted to the Instapage Template editor.
This is one place where Instapage actually shines. Its editor is one of those Best about, and with it you can fix the fonts, colors, and designs to match your existing website or marketing materials.
The editor is completely drag and drop, so you can set any element Exactly where you want it to be within the page. Using this, you can include:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and positioning options to drag your components to, you can put them anywhere on the page you like.
As you drag your elements to various areas, Instapage will exhibit Guidelines that will assist you space and align all elements accordingly.
And, because having a mobile-friendly layout is essential Nowadays, Instapage allows you to easily switch between desktop and mobile view to be certain everything is placed and optimized accordingly across all of the devices.
If need be, you can also edit your page directly from the cell view.
How To Create A Landing Page
Since this is the epitome of what Instapage does, I thought I would take you Through the procedure of creating a landing page.
When you initially log in, you’ll find a list of All of the landing pages You have created. If this is the first, naturally, you won’t have a lot to pull out of here.
Rather, choose Create a Normal Page.
This will Provide you three options: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template route.
Do note that AMP pages are designed for mobile, and may be a Good route to go if you are designing a page especially for mobile use. All these are made to load incredibly fast, but you’ll get this option if you are signed up for the Enterprise plan.
For our purposes, we’re going with a template.
When you choose to use an Instapage template, then you’ll be presented with All available templates.
That’s 194 options, to be precise.
To make it easier, it is possible to filter out the templates by particular types Depending upon the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, cellular app, and thank you page. Landing Page Logo
Publish Your Landing Page
When you’re ready to publish your page, you have a couple options.
You can publish it
A custom domain
A demo page
A custom domain is really self-explanatory. Simply enter in the domain name You would love to print to. But beware, this one does need a modest technical know-how. Luckily, Instapage comprises a video to walk you through the procedure.
If you host a site on WordPress and want to print your landing page There, Instapage includes a plugin dedicated to doing just that.
This makes the process incredibly easy. Just log into your Instapage Account in the WordPress site and print right there.
Publishing to Facebook is just as simple. Pick the choice and your Facebook webpage, and it’ll publish.
Or, If You Would like a full demo of your page before it goes live, print it To Instapage’s demonstration domain .
As a bonus, you can download your landing pages straight to your computer for future use.
Now let’s take a look at the bells and whistles.
Instapage Includes a few added features that assist separate from The other applications on the market.
Included in these are:
Instablocks — those are handy for times when you need to create multiple landing pages, but don’t wish to change the style of the webpage. Rather than recreating your entire page, it will save your components for you to be reused. You will have access to cubes made by Instapage or you may make your own.
Heatmaps — this is a very cool analytics feature that provides you insight to just how users are interacting with your page. It tracks mouse movement, clicks, how much visitors scroll, and in which they spend the most time on the webpage. Note: heatmaps are only available using the Optimizer plan
A/B testing — If you want to test unique components of your page, it is possible to divide test utilizing Instapage. Just copy your main copy and make another copy with any changes to the text, images, CTAs, etc.. When you print your page, some will see the control version and others will see the variation. Info on how each performs will be stored on your Instapage analytics section.
Analytics And Reporting
Of course, no leading Advertising software is complete without a dedicated analytics section.
Instapage is no exclusion, and this is actually one of its greatest Selling things.
The neat thing about Instapage is that it allows you to set up Conversion goals right in the editor, then track progress over time.
From the Editor, you’ll find sections called Conversion Goals and Analytics at the right click menu.
From the Conversion Goals section, you can set Certain goals to track in Your analytics.
From the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you assess our Analytics section after you webpage is pushed Live, you’ll find details about your page’s conversion rate depending on the targets you set.
This is also where you’ll find information regarding the performance of Your split tests, and you can also tweak the traffic split between the two test variations here.
You’ll also find a section that collects information on the prospects each Page has accumulated.
Naturally, Instapage is not without its flaws, and it falls a bit short Of its rivals in these regions:
The large one: cost. Instapage is more expensive than most of its rivals
Advanced features only available with costlier plans
Could have additional analytics, such as high performing webpages
Here’s a rundown of Instapage’s most impressive attributes:
Pixel Perfect editor, along with a drag-and-drop editor that’s extremely Simple and intuitive to use
accessibility to heatmaps
Collaboration attributes for groups
Excellent customer support and help features
Now for the part you have all been waiting for: the price.
Instapage comes with three pricing tiers.
The first, the Core plan, starts at $69.99/month also comprises most basic Features like the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and provides you access to Unlimited A/B testing, heatmaps, and conversion target monitoring.
And finally, that the Team & Agency plan starts at $179/month and Includes 15 private sub-accounts and branded guide alarms.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the match for you.
Generally, most will benefit in the Optimizer program.
While you can get away with the basic Core program for simply designing and Publishing (amazing ) landing pages, the Optimizer gives you access to useful tools like heatmaps and A/B testing, which may help your overall conversion speed later on.
Overall, Instapage is a great option for those who need to place Together quick, professional landing pages.
It delivers high-quality pages in a simple-to-use format, making perfect For novices and more experienced page designers alike.
And though its extra attributes will cost more, they definitely add to the experience. The use of A/B testing and heatmaps can help direct your production and plan, and conversion target monitoring will let you know if you’re on track.
Bottom line: If your Aim is better landing pages, then you can’t go wrong with Instapage. Landing Page Logo