Overview Landing Page Pro
Instapage is a software dedicated to helping you produce better landing pages. Landing Page Pro
The first thing you Want to know is that it’s 100% Devoted to landing Pages and landing pages only.
Like the other great’s out there, this software offers the Following:
A drag-and-drop editor
Integrations with important email and marketing tools such as Marketo, MailChimp, etc..
Thorough landing page analytics
Generation of mobile-responsive webpages
Publish pages fast
A clean user interface
Access to specialist stock images
But those are just a few of the highlights. Let us dig into what makes Instapage so great at what it does.
As Soon as You’ve selected your template, then you’ll be taken to the Instapage Template editor.
This is 1 place where Instapage truly shines. Its editor is one of the Best around, and with it you can adjust the fonts, colours, and designs to match your existing site or advertising materials.
The editor Is Totally drag and drop, so you can place any component Exactly where you want it to be within the webpage. Using this, you can include:
Headlines & Paragraphs
Images and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and positioning choices to drag your elements to, you can put them anywhere on the page you like.
As you drag your elements to various areas, Instapage will display Guidelines that will assist you space and align all elements so.
And, because having a mobile-friendly design is essential these days, Instapage lets you easily switch between mobile and desktop view to make sure everything is placed and optimized accordingly across all of the devices.
If need be, you could even edit your webpage directly from the cell view.
The Way to Create A Landing Page
Because This is the epitome of what Instapage does, I thought I’d take you Through the procedure of producing a landing page.
When you initially log into, you’ll find a listing of All of the landing pages You have created. If this is the first, naturally, you won’t have a lot to pull out of here.
Rather, choose Create a Normal Page.
This will give you three choices: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP webpages are designed for mobile, and may be a Fantastic path to go if you’re designing a page especially for mobile use. These are made to load incredibly quickly, but you are going to get this option if you are signed up for the Enterprise program.
For our purposes, we’re going with a template.
When you choose to use an Instapage template, you’ll be presented with All accessible templates.
That’s 194 options, to be precise.
To make it easier, you can filter out the templates by specific types Based on the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, mobile app, and thank you page. Landing Page Pro
Publish Your Landing Page
When you’re ready to print your webpage, you have a couple options.
You can publish it
A Customized domain name
A demo page
A custom domain name is pretty self-explanatory. Just enter in the domain name You would like to print to. But beware, this one does require a little technical know-how. Luckily, Instapage comprises a video to walk you through the procedure.
If you host a Website on WordPress and wish to print your landing page There, Instapage includes a plugin dedicated to doing just that.
This makes the process incredibly easy. Just log in your Instapage Account from your WordPress website and publish right there.
Publishing to Facebook is just as easy. Select the choice and your Facebook webpage, and it’ll publish.
Or, if you want a Complete presentation of your page before it goes live, publish it To Instapage’s demo domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the whistles and bells.
Instapage comes with a few additional features that help separate from Another software out there.
Instablocks — these are useful for times when you have to create multiple landing pages, but don’t want to change the fashion of the page. As opposed to recreating your complete page, it will save your elements for you to be reused. You will have access to cubes produced by Instapage or you may make your own.
Heatmaps — this is a very cool analytics feature that provides you insight into just how users are interacting with your webpage. It tracks mouse movement, clicks, how much visitors scroll, and where they spend time on the webpage. Note: heatmaps are only available with the Optimizer program
A/B testing — In case you want to examine unique elements of your page, it is possible to divide test using Instapage. Just duplicate your main copy and produce another copy with any changes to the text, pictures, CTAs, etc.. When you publish your page, some will see the controller version and others will see the variant. Information about how each performs will be kept in your Instapage analytics department.
Analytics And Reporting
Obviously, no leading Advertising software is complete without a dedicated analytics section.
Instapage is no exception, and this is actually one of its biggest Selling things.
The cool thing about Instapage Is It allows you to install Conversion goals right in the editor, and then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics at the right-hand menu.
In the Conversion Goals segment, you can set Certain goals to monitor in Your own analytics.
In the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you check our Analytics department after you webpage is pushed Live, you’ll discover information about your webpage’s conversion rate depending on the targets you set.
That is also where you’ll find information Concerning the performance of Your split tests, and you can also tweak the traffic split between both test versions here.
You’ll also find a section that collects information on the prospects each Page has accumulated.
Naturally, Instapage is not without its defects, and it falls somewhat short Of its rivals in these regions:
The large one: cost. Instapage is more expensive than most of its competitors
Advanced features only available with costlier plans
may have more analytics, such as top performing webpages
Here’s a rundown of all Instapage’s most remarkable attributes:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely Simple and intuitive to use
accessibility to heatmaps
Collaboration attributes for teams
Excellent customer support and help features
Now for the part you have all been waiting for: the cost.
Instapage comes with three pricing tiers.
The first, the Core plan, begins at $69.99/month and includes most fundamental Features such as the mobile-responsive builder and Instablocks.
The next degree, Optimizer, begins at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion target monitoring.
And finally, that the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded guide alarms.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the fit for you.
In general, most will benefit in the Optimizer plan.
While you can get away with the basic Core program for simply designing and Publishing (awesome) landing pages, the Optimizer gives you access to helpful tools such as heatmaps and A/B testing, which can help your overall conversion rate in the future.
All in all, Instapage is a great option for People Who need to put Jointly fast, landing pages that are professional.
It provides high-quality pages at a simple-to-use format, making perfect For beginners and more experienced page designers alike.
And though its extra attributes will cost more, they definitely add to the experience. The use of A/B testing and heatmaps will help guide your creation and plan, and conversion target tracking will inform you if you’re on track.
Bottom line: If your goal is better landing pages, you can’t go wrong with Instapage. Landing Page Pro