Introduction Team Funnels
Instapage is a program dedicated to helping you create better landing pages. Team Funnels
The first thing you need to know is that it’s 100% Devoted to landing Pages and landing pages only.
Like another good’s on the market, this program Provides the Following:
A drag-and-drop editor
Integrations with important email and advertising tools like Marketo, MailChimp, etc..
Detailed landing page analytics
Generation of mobile-responsive webpages
Publish pages fast
A fresh user interface
accessibility to professional stock pictures
But these are just a few of the highlights. Let us dig into what constitutes Instapage so great at what it does.
As Soon as You’ve selected your template, then you’ll be taken to the Instapage Template editor.
This is one place where Instapage actually shines. Its editor is one of those Best about, and with it you can fix the fonts, colours, and layouts to match your existing website or advertising materials.
The editor is completely drag and drop, so you can place any component Exactly where you want it to be within the page. Using this, you can add:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning choices to drag your elements to, you can put them anywhere on the page you like.
As you drag your components to various places, Instapage will display Guidelines to assist you distance and align all elements accordingly.
And, because using a mobile-friendly layout is essential Nowadays, Instapage lets you easily switch between desktop and mobile view to make sure everything is optimized and placed so across all devices.
If need be, you could even edit your page straight from the mobile view.
The Way to Create A Landing Page
Since this is the epitome of that which Instapage does, I thought I would take you Through the procedure of creating a landing page.
If you initially log into, you’ll find a listing of All of the landing pages You have created. If this is your first, obviously, you won’t have a lot to pull out of here.
Instead, choose Create a Normal Page.
This will give you three choices: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template path.
Do note that AMP webpages are designed for mobile, and may be a Good route to go if you are designing a webpage especially for mobile use. These are made to load incredibly quickly, but you’ll get this option if you’re signed up for the Enterprise program.
For our purposes, we are going using a template.
When you choose to utilize an Instapage template, then you’ll be presented with All accessible templates.
That’s 194 options, to be precise.
To make it easier, it is possible to filter the templates by specific types Depending upon the goal of your campaign: Lead generation, lead gen (two-step), click-through, webinar pages, mobile app, and also thank you page. Team Funnels
Publish Your Landing Page
When you are ready to publish your webpage, you have a few options.
You can print it to:
A custom domain name
A demonstration page
A customized domain name is pretty self-explanatory. Just enter in the domain name You would love to print to. But beware, this one does require a little technical know-how. Fortunately, Instapage includes a video to walk you through the procedure.
If you host a Website on WordPress and want to publish your landing page There, Instapage has a plugin devoted to doing just that.
This makes the process incredibly easy. Just log in your Instapage Account in the WordPress site and publish right there.
Publishing to Facebook is just as easy. Pick the option and your Facebook webpage, and it will publish.
Or, if you want a full demo of your page until it goes live, print it To Instapage’s demo domain review.
As a bonus, you can download your landing pages directly to your computer for future use.
Now let’s take a look at the bells and whistles.
Instapage comes with a few additional features that help separate from The other software on the market.
Instablocks — these are handy for times when you have to create multiple landing pages, but don’t wish to modify the style of the page. Rather than recreating your complete page, it is going to save your elements for you to be reused. You will have access to cubes produced by Instapage or you can create your own.
Heatmaps — this is a very trendy analytics feature that provides you insight to just how users are interacting with your webpage. It tracks mouse movement, clicks, how much visitors scroll, and where they spend time on the webpage. Note: heatmaps are only available with the Optimizer program
A/B testing — If you want to test different elements of your page, it is possible to split test utilizing Instapage. Just duplicate your main copy and produce another copy with any changes to the text, images, CTAs, etc.. When you print your page, some will see the controller variant and others are going to observe the variant. Information on how each performs will be kept in your Instapage analytics department.
Analytics And Reporting
Of course, no leading marketing software is complete with no committed analytics section.
Instapage is no exclusion, and this is actually one of its biggest Selling points.
The neat thing about Instapage is that it Permits You to install Conversion goals directly in the editor, then track progress over time.
From the Editor, you’ll find sections called Conversion Goals and Analytics in the right-hand menu.
In the Conversion Goals segment, you can set Certain goals to track in Your analytics.
In the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you assess our Analytics section after you page is pushed Live, you’ll find information about your webpage’s conversion rate depending on the goals you establish.
This is also where you’ll find information regarding the performance of Your split evaluations, and you can also tweak the traffic split between the two test variations here.
You will also find a section that gathers information on the prospects each Page has accumulated.
Naturally, Instapage is not without its flaws, and it falls a bit short Of its competitors in these areas:
The big one: cost. Instapage is significantly more expensive than most of its rivals
Advanced features only available with more expensive plans
may have more information, such as high performing pages
Here’s a rundown of all Instapage’s most impressive attributes:
Pixel Perfect editor, and a drag-and-drop editor that is extremely easy and intuitive to use
accessibility to heatmaps
Collaboration features for groups
Excellent customer service and help features
Now for the part you have all been waiting for: the cost.
Instapage includes three pricing tiers.
The first, the Core plan, starts at $69.99/month also comprises most basic Features such as the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and provides you access to Boundless A/B testing, heatmaps, and conversion goal tracking.
And finally, that the Team & Agency plan begins at $179/month and Includes 15 personal sub-accounts and branded guide alarms.
Instapage does include a free 14-day trial, so you can test the waters To see if it’s the fit for you.
Generally, most will benefit in the Optimizer program.
While you can eliminate the Fundamental Core program for just designing and Publishing (amazing ) landing pages, the Optimizer gives you access to useful tools such as heatmaps and A/B testing, which can help your overall conversion speed later on.
Overall, Instapage is a great option for those who need to place Jointly fast, landing pages that are professional.
It delivers high-quality pages at a simple-to-use format, making ideal For beginners and more experienced page designers alike.
And though its additional attributes will cost more, they definitely add to the experience. The usage of A/B testing and heatmaps will help direct your production and strategy, and conversion goal tracking will let you know if you’re on track.
Bottom line: If your Aim is better landing pages, then you can not go wrong with Instapage. Team Funnels