Introduction Visual Builder Landing Page
Instapage is a program dedicated to helping you produce better landing pages. Visual Builder Landing Page
The first thing you need to know is that it’s 100 percent Devoted to landing Landing and pages pages only.
Like another good’s on the market, this software offers the Following:
A drag-and-drop editor
Integrations with major email and marketing tools such as Marketo, MailChimp, etc..
Thorough landing page stats
Generation of mobile-responsive pages
Publish pages quickly
A fresh user interface
Access to specialist stock images
But these are only a few of the highlights. Let us dig into what makes Instapage so good at what it does.
Once you’ve chosen your template, then you’ll be taken to the Instapage Template editor.
This is 1 place where Instapage truly shines. Its editor is one of the Best about, and with it you can fix the fonts, colors, and layouts to match your existing website or advertising materials.
The editor Is Totally drag and drop, so you can place any element Exactly where you want it to be within the webpage. With it, you can include:
Headlines & Paragraphs
Pictures and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and positioning options to haul your components to, you can place them anywhere on the page you prefer.
As you drag your components to various areas, Instapage will display Guidelines that will assist you space and align all elements accordingly.
And, because having a mobile-friendly layout is essential these days, Instapage lets you easily switch between desktop and mobile view to make sure everything is placed and optimized so across all devices.
If need be, you could even edit your page directly from the mobile view.
The Way to Create A Landing Page
Since this is the epitome of what Instapage does, I thought I’d take you Through the process of producing a landing page.
When you initially log into, you’ll find a list of all the landing pages You’ve created. If this is your first, obviously, you won’t have a lot to pull from here.
Rather, select Create a Standard Page.
This will Provide you three choices: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP pages are designed for mobile, and Might be a Good route to go if you are designing a webpage especially for mobile use. All these are made to load incredibly quickly, but you’ll find this choice if you’re signed up for the Enterprise program.
For our purposes, we are going with a template.
When You Decide to use an Instapage template, then you’ll be presented with All available templates.
That is 194 options, to be exact.
To make it easier, you can filter the templates by particular types Based on the objective of your effort: Lead generation, lead gen (two-step), click-through, webinar pages, cellular program, and thank you page. Visual Builder Landing Page
Post Your Landing Page
When you are ready to print your webpage, you have a couple choices.
You can publish it to:
A custom domain
A demo page
A customized domain is pretty self-explanatory. Simply enter in the domain You’d love to publish to. But beware, this one does require a modest technical know-how. Luckily, Instapage includes a video to walk you through the process.
If you host a Website on WordPress and wish to print your landing page There, Instapage includes a plugin dedicated to doing exactly that.
This makes the process incredibly easy. Just log in your Instapage Account from your WordPress site and publish right there.
Publishing to Facebook is just as easy. Select the option and your Facebook webpage, and it’ll publish.
Or, if you want a full demo of your webpage until it goes live, print it To Instapage’s demonstration domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the whistles and bells.
Instapage Includes a few added features that help separate from Another applications out there.
Instablocks — those are useful for times when you need to create multiple landing pages, but do not want to change the style of the page. As opposed to recreating your complete webpage, it will save your components for you to be reused. You will have access to cubes made by Instapage or you can create your own.
Heatmaps — this is a very trendy analytics feature that gives you insight to how users are interacting with your webpage. It tracks mouse movement, clicks, how much visitors scroll, and where they spend time on the page. Note: heatmaps are only available with the Optimizer program
A/B testing — In case you would like to test different components of your page, it is possible to divide test using Instapage. Just duplicate your main copy and produce a second copy with any changes to the text, pictures, CTAs, etc.. When you publish your page, some will see the control version and others are going to observe the variation. Info on how each performs will be kept on your Instapage analytics department.
Analytics And Reporting
Of course, no top marketing software is complete with no dedicated analytics section.
Instapage is no exception, and this is actually one of its greatest Selling points.
The neat thing about Instapage Is It Permits You to set up Conversion goals right in the editor, then track progress over time.
In the Editor, you’ll find segments called Conversion Goals and Analytics at the right click menu.
In the Conversion Goals section, you can set specific goals to monitor in Your own analytics.
From the Analytics section, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you assess our Analytics section after you page is pushed Live, you’ll find details about your page’s conversion rate based on the goals you set.
That is also where you’ll find information Concerning the performance of Your split evaluations, and you may also tweak the traffic split between both test versions here.
You will also find a section that collects information on the leads each Page has collected.
Obviously, Instapage is not without its defects, and it falls a bit short Of its competitors in these areas:
The large one: cost. Instapage is more expensive than most of its competitors
Advanced features only available with more expensive plans
may have additional analytics, such as top performing webpages
Here’s a rundown of all Instapage’s most impressive features:
Pixel Perfect editor, along with a drag-and-drop editor that is extremely Simple and intuitive to use
Access to heatmaps
Collaboration attributes for teams
Excellent customer support and help attributes
Now for the part you’ve all been waiting for: the price.
Instapage includes three pricing tiers.
The first, the Core plan, begins at $69.99/month also comprises most basic Features like the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and provides you access to Unlimited A/B testing, heatmaps, and conversion target monitoring.
And finally, the Team & Agency plan begins at $179/month and Includes 15 personal sub-accounts and branded guide alarms.
Instapage does include a free 14-day trial, so you can test the waters To see if it is the match for you.
In general, most will benefit in the Optimizer program.
While you can get away with the basic Core program for just designing and Publishing (awesome) landing pages, the Optimizer gives you access to helpful tools like heatmaps and A/B testing, which can help your overall conversion speed in the future.
Overall, Instapage is a Fantastic option for those who need to place Jointly quick, professional landing pages.
It delivers high-quality pages at a simple-to-use format, making perfect For beginners and more experienced webpage designers alike.
And though its additional attributes will cost more, they certainly add to the experience. The usage of A/B testing and heatmaps will help direct your production and strategy, and conversion goal tracking will let you know if you’re on track.
Bottom line: If your goal is better landing pages, you can’t go wrong with Instapage. Visual Builder Landing Page